Equipe

Conheça os fundadores da Meld

Co-Founder

Co-Founder — Growth & Strategy

  • 25+ years digital marketing executive
  • Managed $50M+ annual ad spend for Fortune 500 clients
  • Clients: Coca-Cola, Microsoft, Santander, J&J, Nissan, Whirlpool
  • Founded WebTraffic (2001) — TopSEOs #1 PPC Agency in Brazil (3 consecutive years)
  • Co-founded BIG AdCore / PenseBIG — processing 150M+ product offers/month
  • MercadoLivre founding team (1998–2003)
  • IAB Brasil board member
  • Brazilian-Italian dual citizen

Lucas Gertel

Co-founder & CTO

  • 20+ years software engineering & architecture
  • Former Chief AI Architect at Avenue Code (~$179M revenue company)
  • Enterprise clients: Banco Itaú, Ambev, Walmart, Magazine Luiza
  • Founded Software Architect Academy — largest software architecture community in Brazil (2,000+ builders)
  • YouTube: @arquitetodasgalaxias (10.5K subscribers, 79 videos)
  • Speaker: TheDevConf (2019, 2020), Avenue Code Career Talks
  • Arctic Code Vault Contributor (GitHub)

Together

45+

Years Combined Experience

Fortune 500

Clients on Both Sides

AI-Native

From the Ground Up